High Street Cleansing: The decline of high street stores has been a clear and steady one. But have we been blind to the trend? We have just "reached a crossroads" according to retail analyst Richard Hyman (speaking to computerweekly.com). But how did we get here? And...

UK manufacturer: A View from our MD, Mark McKeown. Where does Impulse fit, as a UK manufacturer, in the current supply chain? The beginning of Impulse POP. Mark McKeown: "When I formed Impulse in 2005, the Supply chain landscape was very different. Most retailers and...

The Best Use of Technology on the High Street. The UK's high streets are in need of fresh ideas to survive the gloomy crisis. But if recent trends are correct, the future of the high street lies in the hands of technology. We've looked at how retailers are embracing...

Arch Motors: Impulse are extremely proud of their longstanding relationship with Arch Motors in Huntingdon, the company that builds the Chassis for these great racing cars. Caterham 7, Lotus 7, Ariel Nomad and Ariel Atom are brand names that have been synonymous with...

Augmented Reality in Retail: Augmented Reality (AR) has been around since the sixties, it became more known when “Pokemon Go” came and went in 1996. The process uses the environment you are in, and unlike Virtual Reality which creates a totally artificial environment....

The Future of the Hight Street: Are the UK's high streets are in a crisis? The spaces of community, socialising, entertainment, and shopping experiences are dwindling at an alarming rate. Walk down your nearest high street and you'll likely see 'Closing Down Sale' and...

Missguided - A new and exciting brand that has grabbed our attention at Impulse! Charlotte, one of our apprentices’, has been enthusing about a new brand that some of us were not aware of, but with brand statements that include: Self Love Brings Beauty, #Make Your...

World's best displays: POP displays are a powerful tool. In order to be effective, a POP display can attract attention and be entertaining, stand out, and lead to new successful purchases. As believers in producing excellence in retail, we looked out at the global...

Meeting our customers: In addition to the need for daily Facebook, Blogging, Linked – in and Pinterest postings and regular email and telephone contact, at ImpulsePOP, we still enjoy face to face meetings with our customers. One of the great advantages of low-cost...

Captain America's Shield? You may not picture the glitz and glam when you think of impulsePOP, but the red carpet isn't alien to us. We're proud A-listers of some of the exciting and unique props you've definitely seen on screen! We have been producing props and...

2018 has brought (for once) a consistent workload, and a forward order book taking us into April. Our industry is notorious for being not only seasonal but reactive to short lead times and last minute decisions! This plays into our hands as a UK manufacturer. It...

It's no secret that the retail industry is seeing more and more of e-commerce. We now shop online more than any other nation in the world. We buy most of our products through our tablets and phones. And when we're out shopping, we use online stores to compare prices...

At Impulse POP, we have encountered an increase in requests for Samples and Prototypes over the past few months. This proves our quality and interpretation of the clients brief is correct. We are delighted and think that this is great news and would love to see all of...

Shopper marketing is the chameleon of the retail industry. A quick google search will spring up dozens of quite confusing meanings and interpretations. Wikipedia is at the top of the hit list. It defines shopper marketing as: "understanding how one's target consumers...

We’ve been busy in January getting out and about, meeting clients, visiting stores and hitting the exhibitions. Impulse are lucky to operate in many different sectors, which helps as seasonal peaks vary by product type. Marketing budgets are now being released for...

We're in a new era of retail. And with each new development – from revolutionary and entertaining shop window displays to anticipated festive TV adverts – retailers have reimagined how they package and sell their products. With this boom of creativity, we shoppers...

First of all, The New Year has now begun in earnest and it looks like being another busy one for the team at Impulse!   2018 has already brought us new client orders; Including creative design work and prototyping in the outdoor sports market and manufacturing and...

What do we appreciate the most when window-shopping? Could it be the layout of the items; the different colours and decorations used to complement the product. It could be the recreating of real-life situations or even touching and heartfelt messages used to...