Christmas…are we there yet in POP? I spent a good day last week at Destination Growth, speakers included Greg Dyke and Alan Sugar and the commercial director of Williams F1. The most interesting was Michelle Mone, the founder of Ultimo Bras – an inspiring talk.
It’s always a good confidence builder going to these conferences, you leave with a renewed passion for success, which is something we all need from time to time.
We have had a good few weeks, are through to the final stages of a major pitch for a premium Chocolate Retailer, and in the early stages of developing a Music System destined for the aisles of a major grocer.
Christmas….. just as we thought we were seeing the last of Christmas POP work, we have taken on three orders today on short lead-times – which of course we are happy to do!
it seems that no-one really knows what is going on in Retail – and Christmas is just another milestone to reach, and survive past for many.