Dare2b Baselayer Sports Display
Sports Display – Skiing, Cycling, Running, Walking; What’s Your Winter Sport?
Our new sports display; Baselayers are an integral and essential breathable under garment for the winter sports kit, to keep you warm whilst training. Impulse were asked to create a free standing display to show the kit off to its best ability. We knew the FSDU had to be flat packed as it needed to be sent to destinations abroad, it also had to be simple and effective, letting the product do the work. The packaging for the product is contemporary, therefore the hanging display also needed to support and enhance this design.
Impulse produced an anti-theft flat pack 2D torso which attaches to the end for a sample product to hang on; once the sample is in place the design of the fixing creates an anti-theft solution. As the torso is flat pack it gives the unit a much smaller footprint in transit.
We recently shipped this display to a store in Madrid for DARE2b, they were very happy with the end product and the fast turnaround service.