A freestanding display was made to reflect the modern, dynamic approach this brand wanted for their product. Based in-store, the FSDU promoted D3O’s protection additives which can be incorporated into outdoor clothing.
The final solution was a metal frame FSDU, with an updatable magnetic graphic display. Using a variety of captivating elements, we integrated a screen facility which aimed to engage shoppers.
As a result, the product was handed further impetus in-store, creating a dynamic presence. Key brand messaging and the general layout were crucial to capturing the personality D30 wanted to have aligned with their product.
“Nothing beats the presence of a strong Freestanding Display unit, whether it be permanent, or a cardboard temporary FSDU, we have designed it to suit your needs and either dispatch, made up and ready for the shop floor, or in KD / Flat Pack format to be built up in store. Graphic areas are there to enhance with strong branding and information around the product range being displayed.”
Our take...Impulse POP
D3O have created a range of products which can be used by athletes at all levels of sport. Their aim is to manufacture protective equipment and clothing that shields against injury, whilst making sure performance levels are never compromised. Away from sport, D30 have also worked on products suited to electronics, motorcycles, defence and industrial.
3, Blaydon Road, SandyBedfordshire, SG19 1RZUnited Kingdom.Contact No: 01767 682756
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